Apple’s Split iPhone 18 Launch Strategy Sparks Confusion

Monday, May 5, 2025, 6:20 am

In a twist of Apple’s product rollout, reports reveal a segmented launch for the iPhone 18 series. Conflicting timelines suggest a split strategy where premium models might debut earlier than the base version, leaving consumers and analysts wondering which schedule holds true amid evolving supply chain dynamics—Apple definitely loves keeping us on our toes.

Bluesky: @techcrunch.com, @macrumors.bsky.social, @appleinsider.com

bgr.com / Apple may ditch iPhone’s Dynamic Island, if this leak is accurate

With so many leaks and reports about the iPhone 17, it almost feels like it’s time to move on to iPhone 18 leaks. Over the … The post Apple may ditch iPhone’s Dynamic Island, if this leak is accurate appeared first on BGR.

cnet.com / Apple Is Moving Away From Its Fall-Only iPhone Launch Schedule, Report Says

The more budget-friendly iPhones would get one spotlight, with a separate one for the Pro and other premium models

appleinsider.com / iPhone 18 Pro leak claims under-display Face ID is on the way

The iPhone 18 Pro models will have an under-display Face ID system, a leaker claims, reviving a long-time rumor for the 2026 model.The Dynamic Island hides the front-facing camera on the current-gen iPhoneThe idea of an iPhone that loses sight of the front-facing camera by hiding it under the…

macrumors.com / Apple Working on Under-Screen Face ID for iPhone 18 Pro, Says Leaker

Apple is actively testing under-display Face ID system on a prototype iPhone 18 Pro model with a single hole-punch camera in its display, claimed a Chinese leaker on Monday. According to the Weibo-based account Digital Chat Station, Apple is testing under-display 3D facial recognition for the…

macrumors.com / Base iPhone 18 Shifting to Spring 2027 Launch, Six Months After 18 Pro

Apple will launch the standard iPhone 18 in early 2027, marking a major shift in the company's release strategy beginning in 2026. According to industry analyst Ming-Chi Kuo, Apple plans to split its flagship iPhone lineup between two launch windows annually. The iPhone 18 Pro models and a new…

techcrunch.com / Apple plans to split iPhone 18 launch into two phases in 2026

Apple is planning to split the launch of its iPhone 18 range, expected in 2026, by about half a year, The Information reported, citing supply chain sources. The company is planning to release the Pro versions of the iPhone 18 in fall 2026, and push the release of the less expensive iPhone 18, along…

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