Roblox Launches In-Game Physical Merchandise Sales Platform

Thursday, May 15, 2025, 9:21 am

Roblox has rolled out new Commerce APIs that empower creators to sell physical products within their gaming experiences. This innovative move bridges the gap between virtual engagement and tangible consumer goods, offering a fresh revenue stream and a playful twist on in-game commerce.

theverge.com / Roblox creators will be able to sell merch in-game

Roblox is going to let creators sell physical items from their games. The company has been testing its tools to do so since last year, but today, it’s announcing that it’s opening up its Commerce APIs to eligible Roblox creators. Shopify is the first “integrated partner” for the APIs, and if a…

techcrunch.com / Roblox now lets creators sell physical products within their experiences

Roblox announced on Thursday that creators can now sell physical merchandise directly within their experiences and games on the platform with the launch of new Commerce APIs. The offering provides creators with a new way to generate revenue beyond the purchases of virtual goods or one-time fees to…

permalink / 2 stories from sources in 30 hours ago #ecommerce #gaming #technology

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